Metrics & Reporting
ADR, RevPAR, occupancy and the STAR indices: which number to chase, what a room actually costs you, and how to make the case to an owner.
Metrics & Reporting
Occupancy, ADR, or RevPAR — Which One Should You Chase?
Work the 100-rooms-at-$150 versus 50-rooms-at-$200 argument through, and see why RevPAR wins the debate but still misses what the booking cost you.
2026-07-29 · 6 min read
Metrics & ReportingYour Rate Floor: What a Room Actually Costs You
Your rate floor is the lowest rate worth accepting: cost per occupied room, plus the commission on that booking, plus a margin. Here is the arithmetic.
2026-07-15 · 7 min read
Metrics & ReportingYour Owner Wants a Higher ADR. Here's the RevPAR Case
A one-page script for the ADR-versus-RevPAR conversation, built on RevPAR = ADR × Occupancy and the RGI = (MPI × ARI)/100 rate-and-volume split.
2026-07-12 · 10 min read